Fifty Four Issue - Part One
December 2024
Articles Of This Issue
Academic Qualification in Public Relations in Arab Universities: An Applied Study on PR Bachelor Programs Curricula , Volume 12 , Fifty Four Issue - Part One , October / December 2024 , Pages 9 – 44 .
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Authors:
Prof. Dr. Abdulmalek Aldanani
- Liwa College - Abu Dhabi - Public Relations & Advertising Department، Yemen
Khalid Abd Allah Ahmed Dirar
- Liwa College - Abu Dhabi - Public Relations & Advertising Department، Sudan
Amor Ben Amor
- Liwa College - Abu Dhabi - Public Relations & Advertising Department، Tunisia
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Egyptian Audience Attitudes Toward Video Marketing on Social Media and Its Impact on Purchase Behavior: A Media Richness Theory Study , Volume 12 , Fifty Four Issue - Part One , October / December 2024 , Pages 45 – 126 .
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Authors:
Associate Prof. Dr. Rasha Abdel Rahman Hegazy Ibrahim
- Al-Shorouk Academy - Higher International Institute of Media - Public Relations & Advertising Department، Egypt
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Impact of Preschool Children’s Exposure to the Internet World Game on Developing Digital Security Concepts , Volume 12 , Fifty Four Issue - Part One , October / December 2024 , Pages 127 – 236 .
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Authors:
Associate Prof. Dr. Salwa Ali Ibrahim Al-Gayyar
- Port Said University - College of Early Childhood Education - Mass Communication Department، Egypt
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Media Professionals’ Attitudes Toward Using AI Applications in TV Program Production , Volume 12 , Fifty Four Issue - Part One , October / December 2024 , Pages 237 – 278 .
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Authors:
Associate Prof. Dr. Amira Saber Mahmoud Ahmed Mohameden
- Tanta University - Faculty of Specific Education - Educational Media Department، Egypt
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Saudi Youth Exposure to Online Ads via Social Media: A Field Study on Imam University Students , Volume 12 , Fifty Four Issue - Part One , October / December 2024 , Pages 279 – 314 .
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Authors:
Dr. Abdul Rahman Ibrahim Al-Jahili
- Imam Muhammad Bin Saud Islamic University - College of Humanities & Social Sciences - Mass Communication Department، KSA
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Factors Affecting Consumer Attitudes Toward Podcast Advertising and Their Behavioral Responses: A Study on Millennials in Egypt , Volume 12 , Fifty Four Issue - Part One , October / December 2024 , Pages 315 – 360 .
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Authors:
Dr. Eman Sayed Ahmed Elsayed Mousa
- Ain Shams University - Faculty of Mass Communication - Marketing Communications Dep.، Egypt
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